NASDAQ TotalView

Overview

NASDAQ TotalView — the standard NASDAQ data feed for serious traders — displays the full order book depth for NASDAQ market participants. TotalView also disseminates the Net Order Imbalance Indicator (NOII) for the NASDAQ Opening and Closing Crosses and NASDAQ IPO/Halt Cross.

TotalView Preferred Partners

Recognizing our clients’ commitment to providing their customers with the best view of the NASDAQ market available today, we’re pleased to announce NASDAQ OMX TotalView Preferred Partners. The program is designed to provide elevated visibility and brand support to those firms who have excelled at providing TotalView to traders as the premier source of NASDAQ OMX data.

U.S. TotalView external distributors are eligible for the program and must meet the following criteria in order to be listed as TotalView Preferred Partner:

  • Enterprise License firm, or
  • Ratio of Level II usage to TotalView of 100%, and
  • Ratio of Level I usage to TotalView of 70% or more.
  • Greater than 100 TotalView users

 

www.assent.com www.charlesschwab.com www.etrade.com
www.directaccesssoftware.com www.gndt.com www2.goldmansachs.com
www.lavatrading.com www.lightspeed.com www.limebrokerage.com
www.neonet.com www.realtick.com www.scottrade.com
www.sterlingtrader.com www.tradestation.com www.ubs.com

Benefits & Features

TotalView TotalView, NASDAQ’s premier data feed, shows you every single quote and order at every price level in NASDAQ-, NYSE-, Amex- and regional-listed securities on NASDAQ.

 

  • View all displayed quotes and orders attributed to specific market participants
  • Access total displayed anonymous interest
  • See total size of all displayed quotes and orders

Take advantage of opportunities others don’t know are available with TotalView by seeing more than 20 times the liquidity of Level 2 and three times the liquidity within five cents of the inside market.

  • Follow pockets of liquidity over time
  • Access liquidity faster
  • Better understand how orders are distributed throughout the market
  • Identify and pursue new and unique trading opportunities

TotalView also supplies the Net Order Imbalance Indicator (NOII).This indispensable tool provides invaluable information about opening and closing orders and the likely opening and closing prices of a security. This insight that can help reveal new trading opportunities as well as help you maintain your positions by more accurately gauging the true buy and sell interest in securities. NOII is the only way to gain insight into NASDAQ’s highly liquid Opening, Closing, Halt and IPO crosses.

 

 

NOII

Access Options

  • Via NASDAQ Direct Data Feed Products: Trading firms and market data vendors may create a real-time display by processing direct NASDAQ data feed products. For detailed technical documentation for NASDAQ direct products, please refer to the the specifications page of the NASDAQ Trader website.

     

  • Via Market Data Vendors: Individual investors and traders may access real-time data through a number of authorized NASDAQ market data distributors. Market data distributors provide both display devices and data feed products containing NASDAQ real-time data. Refer to the Market Data Vendors page for a complete list of companies.

     

  • Via NASDAQ Web Products: For NASDAQ market participant firms, NASDAQ has incorporated TotalView depth data into its NASDAQ Workstation product. For individual and institutional investors, NASDAQ offers access to its market depth via the NASDAQ OMX DataStore.

Pricing

This product is subject to the following usage and distributor fees:

NASDAQ TotalView
Entitlement Name Security Coverage Monthly Fee
Usage Fees
NASDAQ TotalView
with NASDAQ OpenView		 NASDAQ Issues Professional/Corporate: $70 per subscriber
Non-Professional: $14 per subscriber
NYSE and Amex Issues Professional/Corporate: $6 per subscriber
Non-Professional: $1 per subscriber
Distributor Fees
NASDAQ TotalView NASDAQ Issues Internal Distribution: $1,000 per firm
External Distribution: $2,500 per firm
Direct Access: $2,000 per firm
NASDAQ OpenView NYSE and Amex Issues Internal Distribution: $500 per firm
External Distribution: $1,250 per firm
Direct Access: $1,000 per firm
NOIView/FilterView Net order imbalance data only Direct Access: $500 per firm
Enterprise License Option
NASDAQ TotalView / NASDAQ OpenView
Enterprise License— Non-Professionals		 NASDAQ, NYSE and Amex Issues $25,000 plus applicable Level 2 subscriber fees
NASDAQ TotalView / NASDAQ OpenView
Enterprise License— Professionals		 NASDAQ, NYSE and Amex Issues $100,000 plus applicable Level 2 subscriber fees
NASDAQ TotalView / NASDAQ OpenView
Enterprise License— Non-Display Usage		 NASDAQ, NYSE and Amex Issues $30,000

 

The usage fees are assessed based on the number and type of subscribers that access NASDAQ OMX market data. See the NASDAQ OMX Data Policies document for additional information. Please consult with your NASDAQ OMX Global Data Product account manager to determine which fee option is best suited to your company's needs.

For NASDAQ OMX real-time data feed products, the distributor fees are assessed on subscribers that receive NASDAQ OMX information in a data feed format. This product is also covered by the NASDAQ annual administration fee. Refer to NASDAQ OMX Data Policies document for details.

The NASDAQ GLIMPSE retransmission facility is covered by the TotalView direct access fee.

The enterprise license option for professional and non-professional subscribers is available to NASDAQ OMX broker/dealer firms only. The enterprise license for non-display terminals is available to NASDAQ OMX internal data distributors only. Enterprise licenses cover subscriber fees only; firms must still pay applicable distributor fees. For some products, there may be a minimum subscription length. Please contact your NASDAQ OMX Global Data Product account manager to discuss these pricing options.

The FilterView distributor fee is assessed only on firms that access a filtered data feed product offered directly by NASDAQ OMX.

Agreements & Forms

To order this data on a stand-alone terminal/controlled display product, end users or end-user firms should contact their market data vendor for the appropriate agreements and forms.

To initiate this data on a data feed, firms must submit the appropriate documentation and receive prior approval from NASDAQ OMX:

For the complete list of NASDAQ OMX and UTP market data agreements and forms, please refer to the NASDAQ OMX Global Data Products Agreements and Forms page.

Product News & Updates

TotalView distributors may be interested in the following news items that have been posted to NASDAQ Trader website:

For the complete list of NASDAQ direct data feed changes, please refer to the NASDAQ Data Product Release Schedule.

How to Purchase

 

Firms Contact:

 

Individual Investors and Traders Subscribe via: